Since winning the first-ever Olympic gold medal for India in the javelin throw event a month ago, Neeraj Chopra’s social media worth has risen to Rs 428 crore. Here’s how it affects the 23-year-old athlete.
Chopra had over 2.9 million mentions from over 1.4 million writers, according to a report released by YouGov SPORT, a research consultancy organisation, making him the’most mentioned’ athlete globally on Instagram during the 2020 Tokyo Olympics. As a result, his total social media reach increased to over 412 million people across all platforms and geographies.
Other things that contributed to his unexpected internet fame include:
- A growth of 86.3 percent in social media contacts including his name, with a total of 12.79 million.
- A constant increase of 4.05 million video views, about three times the number of video views a top-ranked athlete in India receives.
- Chopra’s social media fame has increased by 2297 percent across several platforms, including Instagram, where he now has 4.5 million loyal followers.
Chopra has now outperformed some of the Indian cricket team’s top names, such as KL Rahul and Rishabh Pant, in terms of the number of people talking about him online, demonstrating how winning an Olympic gold medal for the country can do wonders for an athlete. Having said that, Neeraj Chopra’s popularity stems from more than only his country’s gold medal. Despite the fact that the Olympics were the impetus for more people to learn about the athlete, it was his personality that stayed with the fans who watched him and resonated with them, resulting in an organic feeling of affection for Chopra.
Whether it was his desire to be interviewed in Hindi or standing up for his Pakistani rival Arshad Nadeem when rumours of ‘javelin tampering’ during the finals spread across the country thanks to an interview Chopra gave with The Times of India last month, Neeraj has been in the news for all the wrong reasons and has thus won more and more hearts since his achievements at the quadrennial tournament. The sum of all of these incredible figures shows that the spearman’s internet net worth is over Rs 428 crore.
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