Recently, a blind item which was published by The Opinionated Indian claimed that the trailer of a pan-India superstar comeback film, one that everybody is waiting for, is being targeted through a kind of organised negative PR campaign. The rumor goes that rival production teams are allegedly bringing in agencies, reviewers, and meme pages to steer the whole online narrative, like very carefully. So even before the film has actually been re-released, it feels like the box office battle has already started, sort of too early and a bit unfair, too.
Blind Item
This pan-India superstar has not had a single release post his blockbuster gangster flick a few years back. He took his time before he greenlit his next project. The movie will determine whether he can deliver a pan-India hit even without top-notch filmmakers at the helm. His latest movie’s trailer dropped a few days back. As per a source, three PR agencies have been paid to attack the trailer. The PR agencies are not on the payroll of any celeb, but have been hired by production teams of movies which are likely to release around the same time as the pan-India superstar’s movie. Reviewers, meme creators have been paid off to attack the trailer & they have been posting since the trailer dropped. Eventually, the audience will decide the fate of the movie, but the social media reception affects the box office’s initial collection.
The clues kind of point towards a major Kannada superstar whose last outing turned into this nationwide sort of thing and made him one of the biggest pan-India names. He’s been away from the big screen for years, and now his next project has obviously racked up huge expectations, and the recent trailer has become one of the most talked-about subjects on social media.
What makes the blind item a bit more interesting is the claim that some rival production teams might be trying to shape the online discussion before the movie even reaches theatres. Whether that negativity is actually organised or it’s just mixed audience reactions is hard to really tell, but one thing is for sure — the stakes are super high, and the film’s opening could be strongly swayed by the online buzz around it.
Our Guess
Toxic
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