Top 10 most popular youtube influencers in india in 2023
The Rising Popularity of YouTube as a Source of Income and Entertainment
Do you rely on YouTube for all your informational needs? This social media platform is a versatile powerhouse that caters to a wide range of interests, including education, travel, lifestyle, health, and more. If you're interested in discovering the top YouTube influencers in India, this blog will satisfy your curiosity.
India boasts some of the most renowned YouTube influencers, and if you're searching for some fresh Instagram profiles to follow, here are 10 top influencers from India worth checking out.
Did you know that there are numerous individuals who have achieved financial independence through YouTube? Are you curious to learn about the top 10 YouTubers in India and their earnings in 2022?
Let's explore!
While we're all familiar with YouTube, have you ever considered its potential to help you generate significant financial gains? YouTube has emerged as a leading online destination for a diverse range of activities, including earning money, gaining knowledge, and entertainment. Businesses, individuals, charitable organizations, and other groups upload countless videos to YouTube every day, and viewers eagerly await their content.
A recent report revealed that 30 million people worldwide watch 5.5 billion videos on a daily basis. YouTube is rapidly expanding in the Indian market, with Google, its parent company, aiming to double the number of users to 400 million in the near future. The platform has a significant following and a host of YouTube stars who are fueling its growth and success.
It's surprising to note that many YouTube stars have more viewers than some of India's popular television programs. This growth has prompted more people to consider making YouTube their full-time profession. Creating a YouTube channel is one of the most efficient and straightforward ways to earn money on the platform.
Are you interested in knowing the names of the most famous YouTube users in India? Check out the list below, which features YouTubers with unique content and a successful presence on the platform.
1. Bhuvaneshwar Bam (BB ki Vines)
Who isn't familiar with this popular personality?
Even in our darkest moments, he has managed to bring a smile to many of our faces. Born on January 24, 1994, he is now recognized as one of India's most renowned YouTubers. His home base is in New Delhi, and he has become a global sensation within the YouTube community. He is known for his consistent upload schedule, with most of his videos being comedic in nature.
What's impressive is that he plays three to four different roles in his videos to keep his audience engaged. His YouTube channel has amassed over ten million subscribers, and in 2016, it was named one of the most popular online destinations, earning him the WebTV Asia award in Seoul.
It may surprise you to know that he is also a musician who makes a living by performing live shows. In the early stages of his career, he could be found singing in Delhi's bars. He is a singer, musician, songwriter, and an exceptional comedian, so it's no wonder he is a multi-talented individual.
He has over 5 million followers on Instagram and 4.5 million likes on Facebook, making him one of the most popular users on all three platforms. Some of his videos have garnered more than 25 million views. He is estimated to earn between $15,300 and $225,000 per month.
Awards & Accolades-
- Bhuvan Bam has been awarded the “Silver”, “Gold” & “Diamond YouTube Buttons” by YouTube.
- He won “The Most Popular Channel Web TV Asia Award 2016″ for his YouTube channel in Seoul, South Korea.
- He was in “Forbes India 30 Under 30” for 2020
- He was felicitated by “The Hindustan Times” at the first edition of their “Game Changer Awards”.
2. Amit Bhadana
With over 10 million subscribers, he is a well-known personality within the YouTube community. Born on September 7, 1991, in Faridabad, his hometown is also Faridabad. At the start of his channel, he kept it a secret from his parents due to fear of their reaction. Amit Badhana creates comedic videos, featuring skits and content on various aspects of life and relationships. His ultimate goal is to direct a full-length Bollywood film, as he is a huge fan of Akshay Kumar and Aamir Khan. He has no intention of stopping making videos anytime soon. He has over 50 million followers on Twitter, 1.5 million followers on Instagram, and over 4.5 million fans on Facebook. He earns between $15,000 to $235,000 per month.
Awards & Accolades-
- Amita Bhadana received the Dada Saheb Phalke award for the best YouTube Creator of India in 2019.
- His song “PARICHAY” is the record-breaking song of the year 2019, as it went viral amassing over two million views and half a million likes in three hours on YouTube. The lyrics of the song were written by Amit Bhadana.
3. Tanmay Bhat
Regarded as one of the most prominent personalities on YouTube, Tanmay Bhat and Gursimran Khamba co-founded AIB, which has grown to become India's leading comedy group on the platform. Recently, they expanded their team by bringing on board Rohan Joshi and Ashish Shakya.
Their YouTube channel boasts more than 3 million subscribers and is recognized for delivering standup comedy that cleverly combines satire with social and political commentary. Tanmay Bhat was born in Mumbai in 1987 and is well-known for his large frame, nonchalant appearance, mischievous smile, and playful eyes.
It may come as a surprise to know that he was one of the youngest millionaires in India, having earned a substantial sum from YouTube. After being featured in Forbes as the youngest millionaire, he must feel exhilarated to have his name alongside those of Shah Rukh Khan and Amitabh Bachchan.
Tanmay Bhat started his career in comedy in 2009 and was also a member of Weirdass Comedy. Furthermore, he has performed in multiple standup comedy shows.
Awards & Accolades-
- In 2012, He was appeared in “The top 10 Comic” by The Times of India.
- Tanmay Bhat was the first Indian Comedian to be featured at the Comedy Store in Soho, London.
- Tanmay Bhat received a gold play button from YouTube in 2020 for surpassing 1M+ subscribers.
4. Ashish Chanchlani
This Indian content creator rose to fame on Vine and later established his presence on YouTube. He originates from Ulhasnagar in Maharashtra and was born on November 7, 1993. He pursued a degree in Civil Engineering from Datta Megha College of Engineering in Mumbai before enrolling in the Berry John Acting Studio to launch his acting career.
Despite facing difficult times, he found support in his family, who stood by him throughout his journey. His videos center around everyday life, personal relationships, and other topics, and they are known for their comedic delivery and relatability to viewers.
Since launching his YouTube channel in 2009, he has gained over 3.5 million subscribers and a massive following on social media platforms like Twitter, Instagram, and Facebook. He is estimated to earn between $11,500 and $180,000 per month.
Awards & Accolades-
- In 2018, Ashish Chanchlani was awarded the Dadasaheb Phalke International Film Festival Award for ‘Best Digital Influencer‘
- In 2019, Ashish won Diamond Creator Award – YouTube
- In March 2018, Ashish Chanchlani was awarded Viral king of the year and Viral video of the year by IWM Digital Awards.
- Ashish won the ‘Best Comedy Influencer’ award at the first edition of the World Bloggers Awards held at the Cannes Film Festival in 2019.
- He was awarded Nickelodeon Kids Choice Award in the Favorite YouTuber category in 2021.
- In 2022, Ashish Chanchlani won Nickelodeon Kids Choice Award as Favorite YouTube Artist and Favourite Siblings Jodi along with his sister Muskan Chanchlani.
- Ashish Chanchlani won Indian Television Academy Award in 2020.
- He was bestowed with the ‘Most Viral Creator of the Year Award’ at the Creators United 2023 luxe event in January 2023.
5. Harsh Beniwal
He is well-known for his humorous short videos, and while he is recognized for his role in the movie "Student of the Year 2," he is also a Vine personality and an actor. Born on February 13, 1996, in Delhi, he grew up in the same city. He pursued a degree in computer applications at Shri Aurobindo College but had his sights set on a career in the entertainment industry. To achieve this goal, he joined a dance society and attended acting classes. He aspired to work in Bollywood and gained fame for his hilarious Dubsmash videos, which were widely enjoyed by many.
Awards & Accolades-
- Harsh Beniwal won the IWM Digital Awards for Rising Star of the year (Male) in 2019 and the Most Popular Social Media Star (Male) in 2021.
6. Sejal Kumar
Sejal Kumar is a prominent figure in the fashion and beauty community on YouTube. She started her YouTube channel in 2014 and has since gained a following of over 1.38 million subscribers. Sejal hails from Delhi and creates videos on fashion and lifestyle topics, incorporating great music into the background of her content. With her infectious laugh and impeccable sense of style, she has become a sensation.Through her incredible videos that resonate with her audience, Sejal has become one of the most influential fashion influencers on YouTube today. She is highly regarded within the fashion blogging community and is the go-to person for beauty and fashion advice. Her estimated monthly earnings are between $413 and $6.6 thousand dollars.
Awards & Accolades-
- In 2018, Sejal won Best Vlog Award from the Cosmopolitan India Blogger Awards and the Instagram Fashion Account of the Year Award.
- Sejal won the, Best Lifestyle Blogger in the Cosmopolitan India Blogger Awards, Best Young Influencer Award by the Women of Steel Summit and Awards, Exhibit Magazine Award of Top 5000 Influencers, and Instagrammer of the Year for Fashion.
- In 2021, Sejal was mentioned in “Forbes India 30 Under 30” in the February Edition.
7. Komal Pandey
Her area of focus is fashion, and she creates amazing videos demonstrating how to style clothes and accessorize them in a more effective way. Her aesthetic is exceptional, and as a result, she has over 983 thousand subscribers and more than 710,000 followers. Her articles on beauty hacks for leading a more fashionable life and other related topics are highly popular with readers.
For more than a year and a half, she worked for POPxo, during which time she produced over 400 videos. Following her departure from POPxo, she launched her channel, which has since become highly successful. Her content is most valuable as it teaches women of all ages how to enhance their appearance and dress appropriately for any occasion.
Awards & Accolades-
- In 2018 Komal won the Fashion Influencer of the Year Award at the NewX Women of Steel Summit & Awards.
- Komal won two awards in 2019 for fashion and beauty.
- Komal won the ‘Best Fashion Influencer‘ Award in 2021.
- In 2022 edition of the Cosmopolitan Blogger Awards “The Fashion Influencer of the Year in the Most Popular Category” was bagged by Komal Pandey.
8. Shruti Arjun Anand
Her channel is a one-stop solution to all your hair and makeup woes, thanks to her plethora of helpful videos. Initially, she made her first video while living in the United States to pass the time. However, when many people appreciated her work, her family encouraged her to pursue it as a full-time career.
Aside from being a doting parent to a beautiful young lady, she recently launched her own business named Shruti Makeup & Beauty Private Limited. With a growing following of 9.46 million subscribers, her videos showcase how effortlessly she creates hairstyles and makeup looks that inspire and enhance one's appearance. Her estimated monthly income ranges between $12,600 and $200,000.
Awards & Accolades-
- Shruti Anand was among the Top 10 most subscribed female YouTubers in India in 2016.
- She is the only female YouTuber from India to have managed and won two production companies, “ShrutiArjunAnand Digital Media Pvt. Ltd” and “Shruti Makeup & Beauty Privat Limited”.
- Shruti was given a Silver Play button for reaching 100K subscribers across all of her channels, Six Golden Play buttons for reaching 1M subscribers across six channels, and one Diamond Play button for reaching 10M subscribers in ANAYSA.
- She was also a part of the ‘Femina Beauty Awards‘.
9. Kritika Khurana
Kritika has earned the title of "that boho girl" due to her love for bohemian fashion and stylish jewelry. Her channel is a one-stop-shop for all fashion-related needs, including clothing styling, makeup application, hairdressing, and more. Her originality and unique style have made her a source of inspiration for young women across India.
Kritika started her YouTube channel in 2016 and currently has over 493,000 subscribers and 640,000 followers. She has also worked as a model for major brands like Pantene and Mama Earth. In several of her videos, Kritika collaborates with her sister, and they often dress alike.
With an estimated monthly income ranging from $534K to $8.5K, Kritika's videos are both informative and entertaining, making her one of the most influential fashion influencers on YouTube today.
Awards & Accolades-
- Kritika Khurana won the ‘Cosmo Lifestyle Influencer‘ of the Year 2020.
- Kritika won two awards in 2022, including ‘Fashion & Lifestyle Influencer of the Year.’
- Kritika received the ‘Mega Fashion Creator of the Year‘ Award in 2023.
10. Shreya Jain
Known for her high-energy and informative videos on fashion and styling, she is regarded as one of the most popular YouTubers in India. Based in Delhi, she is a blogger and her YouTube channel is named 'sjlovesjewelry'. Her videos cover a wide range of topics, from beauty advice to makeup application, hairstyling, how-to guides, and challenges, making her channel a one-stop-shop for all things fashion and beauty.
Shreya has been posting videos on her YouTube channel since 2010, and her exceptional work has quickly earned her a large following. She currently has 702,000 subscribers and 336,000 followers. The greatest aspect of her content is that she recommends reliable and affordable products that improve people's health and skincare. Her monthly earnings are estimated to range between $305 to $4,900.
Awards & Accolades-
- As the first blogger in India to have an entire line of products in her name, she was given the award by NYX cosmetics.