Top 5 Fashion Influencer In Instagram In 2024
Here is a list of the Top Indian Fashion Influencers on Instagram:
1. Komal Pandey
About the author: The Fashionista who broke many rules and made a niche for herself in fashion. She's indeed a trendsetter, especially when it comes to fashion, and her rugged, bold, and experimental style makes her one of the coolest girls in town. Very often, she experiments with vibrant colors, weird patterns, and avant-garde looks that make many step out of their respective comfort zones in fashion.
KPIs: Over 1.5 million followers, decent engagement rate
Worked With Brands: Veet, Olay, Vivo, Myntra
2. Kritika Khurana
About the influencer: Kritika is better known as That Boho Girl who is highly famous for commentaries quirky and so relatable. Her traditional Indian with a modern touch of fashion style simply swept a huge readership.
KPIs: With more than 1.8 million followers and very high engagement through the younger audience
Brands work with: L'Oréal, Nykaa, Shein, Daniel Wellington.
3. Masoom Minawala
About the designer: Masoom is a global fashion influencer, entrepreneur and investor. She has been known to embody Indian fashion at various international events, including high-end fashion weeks.
KPIs: Over 1.3 million followers, deep international penetration in luxury fashion
Brand Partners: Dior, Louis Vuitton, Bulgari, Estee Lauder.
4. Rajvee Gandhi
About the designer: Rajvee is a loud fashionista, with a mix of trends and traditional wear. She posts her creative looks quite often.
KPIs: 200K +, for engagement on fashion and beauty content
Brand Collaborations: Lakme, Reliance Trends, H&M.
5. Aashna Shroff
About the creator: Aashna is a beauty and fashion influencer from Mumbai. She is very well-curated with the personal style she offers for her followers and most importantly, known for beauty recommendations .
KPIs: 1 million + follow with strength in the beauty and lifestyle segments.
Brands Worked With: Estée Lauder, MAC Cosmetics, L'Oréal, Nykaa.
These are trendsetters who, one day, changed the face of Indian fashion with their very exclusive taste and influence across all other parts of the world.