Top 20 Fashion Influencers in India 2024
Fashion influencers, with significant followings on social media platforms like TikTok, Instagram, YouTube, and Facebook, are shaping fashion trends and inspiring a wide audience. They focus on fashion, travel, and fitness, and are like style leaders who show us what's cool and trendy to wear. These influencers have a talent for making people want to buy certain clothes or like certain styles. They are like friends on social media, building trust with their followers through photos, stories, and live videos. While not all influencers are the same, most care about and appreciate their followers. In the ever-changing world of fashion, these influencers are shaping what's in style and inspiring many people to try new looks. Their ability to connect with us and make fashion exciting and relatable make them important figures in today's digital age.
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Top Fashion Influencers in India
1. Mrunal Panchal
Mrunal Panchal, a popular social media influencer with 5.2 million followers, has gained fame through makeup tutorials and travel content. With a unique style and fashion sense, she collaborates with brands like Maybelline, Sony LIV, and Triller. Her Instagram makeup page showcases her passion for cosmetics, and she has collaborated with Anirudh Sharma.
2. Nehhaa Malik
Nehhaa Malik, a prominent figure in Bollywood, gained fame through her modeling career and appearances in prestigious events like Dubai Fashion Week and Bangkok Beach Fashion Week. Her music video for "Sakhiyaan" has amassed 440 million views, solidifying her presence in the music video scene.
3. Komal Pandey
Nehhaa Malik, a prominent figure in Bollywood, gained fame through her modeling career and appearances in prestigious events like Dubai Fashion Week and Bangkok Beach Fashion Week. Her music video for "Sakhiyaan" has amassed 440 million views, solidifying her presence in the music video scene.
4. Diipa Büller-Khosla
Khosla, a South Asian social media influencer, has successfully navigated her career from law to human rights. She balances her passions for fashion, writing, and photography, emphasizing the importance of self-care and beauty. Khosla's influencer presence showcases her style, relatable beauty tips, and admired wedding, showcasing her authenticity and personal connection with her audience.
5. Kritika Khurana
Kritika Khurana, known as ThatBohoGirl, is an Indian fashion influencer with a massive following on Instagram and YouTube. She has partnered with brands like L'Oreal, Myntra, Knorr, and Pure Sense. Khurana's experience in blogging and influencer marketing, along with her public speaking skills, make her a notable figure in the media industry.
6. Dolly Singh
Dolly Singh, a content creator and Instagram influencer, gained fame for her roles as 'Raju Ki Mummy' and 'South Delhi Girl'. She moved to Delhi for higher education and began her career as a content creator. Recently, she acted in Amazon Prime Video's "Modern Love Mumbai."
7. Aayushi Verma
Aayushi Verma is a renowned female social media star with a significant following on platforms like Instagram, Snacks video, Twitter, and Snapchat. She is best known for her Instagram account, which has 1.5 million users. Her content includes engaging transition videos, "get ready with me" reels, and captivating fashion and lifestyle photoshoots.
8. Anirudh Sharma
Anirudh Sharma, a social media influencer, model, and musician, has gained a dedicated following for his entertaining and humorous content. He has a niche on YouTube for challenge and prank videos, and is in a relationship with Mrunal Panchal.
9. Masoom Minawala Mehta
Masoom Minawala, a fashion influencer and digital content creator, defied conventions to become a prominent figure in the industry. With over a decade of experience, she champions women's empowerment and is a UN Women India ally, leading in the digital-first era.
10. RAJVEE GANDHI
Rajvee Gandhi is an Indian social media influencer and actress known for her captivating lip sync videos and fashion icon status. With over 430,000 TikTok fans, she has excelled in fashion blogging and continues to shine in the world of fashion and entertainment.
11. Aashna Hegde
Aashna Hegde, an Indian model, social media influencer, actor, and YouTuber, has become the first content creator to make a runway appearance. Her captivating Instagram and YouTube content have gained her a dedicated following. She also features in popular music videos.
12. Aashna Shroff
Aashna, a renowned social media influencer, fashion blogger, and model, has gained fame through her collaborations with prestigious beauty and fashion brands. She launched "The Snob Shop" in 2013 and has a 981k Instagram and Twitter following.
13. Aakriti Rana
Aakriti Rana, an Indian fashion blogger and stylist, gained recognition for her unique style, fashion insights, and creative content on her popular blog, 'La Chica Loca', inspiring and influencing fashion enthusiasts.
14. Nitibha Kaul
Nitibha Kaul is an Indian actress and model known for her role in Bigg Boss 2016. She previously worked as an account strategist at Google and was a runner-up in Dabur Miss Rose and Delhi Times Fresh Face competitions. She gained popularity after leaving her job to join Bigg Boss 10 in 2016. She is a social media influencer with over a million followers.
15. Sejal
Sejal Kumar, an Indian YouTuber and fashion blogger, began her journey in 2014 and has gained recognition for her influence and impact. She has been recognized on the YouTube Creators for Change list and regularly participates in YouTube Fanfest.
16. Santoshi Shetty
Santoshi Shetty, an Indian fashion blogger, is a prominent figure in the fashion and lifestyle blogging community, known for her unique style and content creation on her blog, 'The Styledge'.
17. Malvika Sitlani
Malvika Sitlani, a YouTube content creator with over 515,000 subscribers, primarily features fashion, style, and vlogs. Her standout video, 'Easy Nude Make Up Look,' has 1.4 million views. She gained recognition by participating in India's Next Top Model, enhancing her fashion and entertainment profile.
18. Shaurya Sanadhya Tulshyan
Pune-based YouTuber, influencer, and social media personality, Shaurya Sanadhya Tulshyan, is known for her diverse content creation across fashion, beauty, lifestyle, travel, and food. She is the founder of Label Shaurya Sanadhya and is associated with Aryam Skincare, showcasing her entrepreneurial spirit.
19. Pooja Mundhra-Mahatme
Pooja Mundhra, known as thecozyvibe, is an Indian content creator known for her engaging videos and passion for clothing and lifestyle. She consistently shares her creative vision, providing valuable insights and tips for fashion enthusiasts and lifestyle enthusiasts.
20. Sakshi Sindwani
Sakshi Sindwani, a 26-year-old fashion blogger, is known for her role in @StyleMeUpWithSakshi, a brand that promotes body and size positivity. She began her journey in 2019 and has collaborated with renowned figures like Manish Malhotra and Tarun Tahiliani. Sindwani has also launched her own apparel collection, making her a trailblazer in the fashion industry.
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Conclusion
Fashion influencers have been guides in embracing unique styles, sharing passions, and celebrating individuality. Their impact on social media goes beyond fashion, challenging old ideas and inspiring positive changes. Their creativity, strength, and realness redefine what it means to be stylish, making a lasting impact in a world where trends may fade.